5 Epic Video Game Collaborations with K-pop Idols!
Collaboration is one way for video game developers to market their products. This is done in order to get new players, from market segments outside of video games.
From the point of view brand non-video games themselves, they can use video games as a medium for promoting their products. The parties who collaborate with video games are also very diverse. Starting from brand clothing, restaurants, movies, musicians, to sports teams.
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Game popularity Fortnite in 2022, you could say it was the point of explosion in the popularity of video games. Output games Epic Games This paved the way for some musicians to be willing to collaborate with video games. An example is concerts performed by several American musicians such as Marshmello and Travis Scott, which are performed in-game Fortnite.
Not only musicians from the United States, some musicians in the K-pop industry have also started trying to collaborate with video games. The collaboration is considered to be beneficial for both parties, given the skyrocketing interest of the world community in South Korean culture and music.
Here are 5 collaborations idol K-pop with video games, Game Spot’s findings:
Epic video game collaboration with K-pop Idols
1. Free Fire x BTS
After giving a leak on Instagram at the end of last February, finally Free Fire officially announced their collaboration with boy band The biggest K-pop in the world today is BTS. This was confirmed through the trailer they uploaded on their Youtube channel, last Monday (14/3).
Free Fire x BTS collaboration teaser uploaded via Instagram Via
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At this time there is still no further information regarding the form of collaboration between BTS and Free Fire. However, if Game Spot can predict, maybe the collaboration will be in the form of a BTS-themed skin in the game Free Fire that you can get.
2. Among Us x BT21
A collaboration between Among Us and a character made by BTS, namely BT21. Via
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Not only Free FireBTS also collaborated with Among Us. Boy band fronted by Jin, Suga, J-Hope, RM, V, Jimin, Jungkook, collaborated with Among Us through the BT21 characters they created.
BT21 is a fictional character created by BTS members, for the application chat from South Korea, namely LINE. The form of this collaboration is sales merchandise in the form of a BT21 character inspired by the game released by Innersloth.
But unfortunately the cooperation between the two parties is only limited to sales merchandise just. There are no BT21 themed items that we can find in the game Among Us.
3. PUBG x Blackpink
Cooperation between Blackpink and PUBG will take place in 2022 and 2022 Via
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Girlband The most popular in South Korea, namely Blackpink does not want to lose to cooperate with video games. The group consisting of Lisa, Rosé, Jennie, and Jisoo even collaborated with one of the most popular battle royale games in the world, namely Player’s Unknown Battle Ground (PUBG).
Blackpink-themed skins that you can get in PUBG. Via
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Their cooperation is also quite complete. You can get skins inspired by the clothes worn by Blackpink members in the video clip Lovesick Girl. In addition, there are additional Blackpink-themed accessories that you can get, such as helmets, bags, or weapons.
Not only that, Blackpink and PUBG also work together to create some content on Youtube. There are at least two videos uploaded on their Youtube channel, which show Blackpink members playing PUBG.
4. League of Legends x K/DA
Riot Games, as the developer of the game League of Legends seems very serious in doing this collaboration. They created a group virtualwhich they named K/DA.
They created this K/DA group based on the four champion characters in the game League of Legends. The four champions are Ahri, Akali, Evelyn, and Kai’Sa.
There are two K-pop idols who were chosen as voice actors in the group. Soyeon and Miyeon from the group G-Idle are the voice actors for the characters Akali and Ahri.
While the voices for Evelyn and Kai’Sa are filled by two musicians from the United States, namely Madison Beer and Jaira Burns.
5. Myitopia x TWICE
TWICE, who can be said to be girl group The second most popular after Blackpink in South Korea has also worked with Nintendo. The form of their cooperation can be seen from an advertisement starring TWICE.
The ad shows all the TWICE members making their characters in the game Myitopia released by Nintendo.
But unfortunately their collaboration is only limited to the advertisement. There are no objects in the game Myitopia inspired by TWICE you can get.
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Well those are five collaborations idol K-pop with some video games that Game Spot found. As a big fan who is obsessed with Blackpink, of course I am very enthusiastic about the collaboration between Blackpink and PUBG. Do you know about K-pop idol collaborations and other video games? Just tell Game Spot via Instagram or Twitter yes!
