Celebrate 5 Years, 10 Hours Nonstop Live coil
Coil hosted coil’s 5th Anniversary: #Super5tars which took place virtually on Saturday, January 29, 2022. A total of 515,210 viewers watched the event, which took place live on YouTube for 10 hours.
The event was opened by the President of the Republic of Indonesia, Joko Widodo. In his remarks, President Jokowi said that for five years the coil has given color to the world of the press in the country with an interesting point of view and storytelling style.
“Happy 5th birthday, coil. Keep telling the truth in the midst of rampant disinformation. Make breakthroughs to become a media that educates its readers,” said President Jokowi.
President of the Republic of Indonesia Joko Widodo in the coil’s 5th Anniversary Super5tars.
Adding this, Vice President Ma’ruf said that the coil could engage the public to become information contributors by combining the principles of intelligent, well-spoken, and technology-based journalism.
“In addition to strengthening literacy and knowledge, the coil must contribute to building optimism and strengthening national unity and integrity through content that is nuanced in harmony,” said Vice President Ma’ruf Amin.
Co-Founder & CEO of Coil, Hugo Diba, and Co-Founder & Chief of Storyteller of Coil, Yusuf Arifin, share stories about the beginning of Coil and the achievements that have been obtained over the past 5 years.
Innovation as the main life of the coil
Co-Founder & CEO of Coil, Hugo Diba, and Co-Founder & Chief of Storyteller of Coil, Yusuf Arifin.
Yusuf Arifin—or often called Dalipin—said that from the beginning the founders agreed to build a coil with innovation as its main life. Many innovations have been born over the last 5 years by adhering to three pillars, namely excellence in journalism, excellence in technology, and excellence in storytelling.
“During the 5 years that Coil was founded, we never opened up to the public, telling us about the reason the Coil was founded, the underlying ideas, about the dreams of its founder when it started and where Coil will be taken. Five years may not be a long journey, but Coil has established itself as one of the leading media in Indonesia,” explained Dalipin.
From the start, Hugo and the other co-founders agreed to not just establish a media company, but develop an ecosystem within the coil. The 1001 Media, coil+, Ngumpar, and IC programs are some of the innovations developed to get there.
“In the end, what we develop is a media ecosystem within the coil ecosystem itself,” he said.
Various programs were also presented to enliven the coil’s birthday, titled #Super5tars this time.
There is a Meet with The Stars program featuring Vincent & Desta. Then, the Chit-chat with the Star program which presents the celebgram Clarissa Putri; winner of dozens of gold medals at the Math Olympiad Devon Kei Enzo & Mischa Aoki; Farhan Zubedi; and Sabrina Anggraini.
Vincent and Desta as CEO and Founder of Vindes Corp in the Meet with The Stars program during the 5th Anniversary: Superstars coil.
There was also Learning Bareng Bintang presenting beauty content creator Ashilla Sikado and influencer Eva Alicia, Podcast Bareng Bintang with Special Staff to the President of the Republic of Indonesia Ayu Kartika Dewi and Aul @tutorialhidub, magic show on Feel The Vibe with Rynku Viceroy, and the Are You Smarter game against Baldtwins.
Other entertainment programs include Matchmaker, Donation Auction, Live Giveaway, Twogether with The Stars with Mark & Anggi, coilFM x Super Deals with comedians Bintang Emon and Bintang Timur, and coilFM Music Session with Teddy Adhitya and Tiara Andini.
Five years since its establishment on January 17, 2022, the coil has achieved many achievements; trust from (more than) 80 million readers, awards from various parties—local and international, as well as affirmations from the highest ranks of policy makers in Indonesia.
“What has brought us to this point, I have always believed in two things. First, the trust or trust of the partners who joined from the beginning until today. as well as trust from stakeholders, shareholders, including readers. Second, the cohesiveness or solidity of the team that has been our capital from the beginning until now, “explained Hugo.