Microsoft Expects Sales of New Xbox Series to Skyrocket
The releases of the two next-generation Xbox series are very close. Precisely on November 10, we will be able to see the two Xbox consoles released. Microsoft really expects sales of the two newest Xbox series to skyrocket.
Although basically many observers say that the sale of the two consoles will cause losses for Microsoft. However, no one knows what the fate of the two consoles will be when they are released.
A Different Approach
Compared to Sony and Nintendo, Microsoft has a different approach in launching the two new generation consoles. Instead to offer a higher level console. Microsoft prefers Xbox Series X with high quality and Xbox Series S with less promising quality.
Many game industry observers think that they are very pessimistic about the Xbox Series S. Because the existing specifications are not too impressive to them. However, we can’t deny that buying an Xbox Series S is one solution for gamers who don’t have enough money.
Sales of the second generation Xbox series can still go up. Because Xbox has their flagship feature, namely Xbox Game Pass. With this service, gamers will definitely be interested in playing exclusive games from Xbox.
Xbox Sales Will Definitely Skyrocket
Microsoft executives are confident that Xbox sales will skyrocket. Because the pre-orders of the two Xbox consoles attracted a lot of attention from gamers. With sales skyrocketing, this will have an impact on increasing Microsoft’s hardware and game revenue from year to year.
In addition, the acquisition of Bethesda and ZeniMax Media by Microsoft will be an additional weapon to boost sales of Xbox. Considering that some games made by Bethesda such as Doom and Fallout are popular games.
Microsoft’s marketing strategy is different from other console companies. If it’s really a loss from sales of the latest generation of consoles. Then Microsoft will strengthen game sales. Xbox Game Pass is the last resort for Microsoft if they want to make big profits.
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